SAN FRANCISCO: Harley-Davidson has released its first electric bicycle, inspired by the brand’s first motorcycle since 1903.
A new business called ‘Serial 1 Bicycle Company’ was started as a project within the product development center of the motorcycle manufacturer.
“The creation of the Serial 1 allows Harley-Davidson to play a key role in this movement’s revolution, while allowing the Serial 1 e – bicycle to focus solely on the customer and provide an incomparable riding experience rooted in freedom and adventure,” brand director Aaron Frank told Serial 1 Cycle Said in the statement.
In terms of design, the bike comes with white tires, leather saddle, hand grips and sleek black frame.
The company plans to bring its first line of electric bicycle products to market in the spring of 2021.
The price of the electric bicycle has not been announced yet.
According to the company, the global e-bicycle market is estimated to be worth more than $ 15 billion in 2019 and is expected to grow by more than 6 percent annually from 2020 to 2025.
In addition, BMW manufactures electric bikes and motorcycles, Audi manufactures electric mountain bikes, Mercedes-Benz releases electric scooter, Ford acquires e-scooter start-up spin, and Jeep recently releases high-powered electric mountain bike.