What is Black Friday Sale? Why is it not important to India?

Thanksgiving Black Friday is generally seen as the start of the Christmas shopping and holiday season across the United States. Black Friday is usually observed on the fourth Thursday in the month of November, which marks the 27th of November this year according to the American time zone.

On the day of the event, a number of major shopping companies such as Amazon, Walmart, Best Buy,  target variety of products such as Electronics, Computers, Gadgets, Home and Kitchen Appliances, clothing range, books, and many more which are being offered with excellent discount deals.

What is black silver and why is it observed?

Black Friday Shopping and Deals Event is a relatively new concept / word. The term black silver has become very popular in recent decades. Black Friday is not an official holiday, but a 4-day weekend observed by people who call the sick the day after Thanksgiving. They used this time to visit shops and markets that were open to launch holiday gifts.

Black silver in popular culture

Black Friday Conference entered the American shopping tradition somewhere after the 1950s, with many stores offering the most advertised sales on Black Friday, and opening as quickly as midnight, or may even start their sales at Thanksgiving. Black Friday is not an official holiday, but California and some other states observe “Thanksgiving Day” as a holiday for state government employees, sometimes in lieu of another federal holiday, such as Columbus Day. Many non-retail staff and schools have both Thanksgiving and next Friday holidays, which coincide with the following regular weekends, thus increasing the number of shoppers to four days.

Why is black silver sales not so important in India?

Black Friday sales have entered the Indian online shopping zone through international websites like Amazon. However, since Indian traditions and customs are different, these sayings could not have much of an impact on our conversations and annual sales event.

Here in India, the most preferred sales events have a few names around Indian festivals like Dussehra, Diwali, Holi etc. Recent sales events such as summer sales, winter sales, Christmas sales, New Year sales or monsoon sales have made some sort of mark in the shopping arena.


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